06 Sep 2012 Motorsport, movie stars and race queens turn Pan Delta upside down - 2012 Pan Delta Super Racing Festival Autumn Race ready to go

On 15-16 September, Pan Delta Super Racing Festival will once again heats up the track at Zhuhai International Circuit. The final event of the year is also the most highly anticipated. With the addition of the Audi R8 LMS Cup and movie star Aaron Kwok, it is sure to attract a bigger crowd. Don't forget the various local race heroes in Circuit Hero. With sportscars, race queens, movie stars and fine wine, the season ending event will surely carry a different flavour.

Audi R8 LMS Cup - Stars to shine in Zhuhai

Pan Delta consists of motorbikes, formula and touring car races, it has been the stable diet for the Pan Delta motorsport fans. It is no different for this event. As the last event of the year, Pan Delta has stepped up its efforts. Not only are there more participants in ZIC Superbike and AFR series, Circuit Hero entrants are likely to surpass 70 drivers. In Circuit Hero 2 alone, there are 50 entries. The race will be one of the greatest spectacles in national motorsports.

Apart from local races, Pan Delta actively work with other leading single make series, to share race event resources and motorsport fans. In this Pan Delta race, we will see the Audi R8 LMS Cup race at ZIC. The race will consist of only the powerful Audi R8 LMS race car, derived from the marque's Le Mans race experience. The drivers are from the top drawer as well, including Hong Kong's Marchy Lee, Adderly Fong and Malaysia's Alex Yoong, not to mention celebrity driver Aaron Kwok. With celebrity and pretty race queens at the circuit, what are you waiting for?

More happening at merchandizing area

The merchandizing area is one of Pan Delta's key strengths. As the first motorsport event to organize a bazaar style motorsport marketing platform, the area hosts performances, product exhitbitions, BBQ food and beverages...etc. It will be the same this weekend. With the familiar Red Bull and Lang Jiu pavillions busy as usual with their interactive games and prizes. Audi, Michelin, Budweiser and modified cars setting up their stands with goods and games for the fans, no spectator will get any free time at the circuit at all. For this race, even those with small children will have no worries, apart from professional karting experiences, electric karts for children are now available and the little ones can have a good time, too.

New sponsor Budweiser has set up a big activity area in the merchandizing area. Although new to Pan Delta, Budweiser has a wealth of experience in other sports events. During the upcoming Pan Delta event, they will bring a PSP Porsche video game machine for the fans to test their skills, as well as beer drinking competitions and other activities with great prizes. Don't miss the fun!

Also, do not forget your Pan Delta passports when visiting, the spectator document issued in the beginning of the year, allows the spectator to get one stamp at each event. Everyone who has registered 3 stamps will receive a travel toiletry bag as a reward. Those with 2 stamps will also receive a cell phone in car charger. Pan Delta promises that even if you came with your own self-made passport, as long as it is 90% alike ours, you will get the prizes!

Breakthrough in adversity

In 2012, China's auto market has been affected by slow growth, even the down stream businesses have been hurt. Motorsport as a microcosm of the auto industry, its development has also faced slow growth and even negative growth. Pan Delta Super Racing Festival, as the biggest regional event in the country, has taken the challenges on with hard work and determination. ZIC improved its own motorsport promotional platforms and has achieved some good results. The proof is that Audi, Red Bull, Budweiser, Michelin and Lang Jiu have jam packed the merchandizing area.

In other race events in the country, businesses and participants have reduced in number, whereas Pan Delta works closely with businesses to jointly construct the promotion platform, has allowed sponsors to come in as a participant, giving them greater feeling of involvement and belonging, creating better events and allowing Pan Delta to swim against the flow. The classic example is that after active discussion, Red Bull has not just involved itself in the merchandizing area, but also in the race itself. For this event, both the ZIC Superbike and Circuit Hero 2 races will have a Red Bull Fastest Lap Award. With this award, the drivers are more motivated to perform and it will result in the fans getting more exciting action. Through this Red Bull has become a part of the event and its promotion message is even clearer. With this win-win-win act, the Red Bull Fastest Lap Award is now a classic example of what Pan Delta represents.

Glittery race cars, faster races, more celebrities and beauties, 15-16 Sept, last event of 2012 Pan Delta is waiting for you!