MOTORSPORT EVENT PROMOTION

The leader in international race promotions in China

For over 30 years, Zhuhai International Circuit (ZIC) has been a leading force in China’s motorsport development, serving as one of the country’s most experienced promoters of international racing events. With deep operational expertise, a mature promotional ecosystem, and a strategic location in the Greater Bay Area, ZIC sets the benchmark for brining world-class motorsport to China.

Connecting Global Motorsport with China

ZIC has successfully introduced and hosted major international series such as the China round for FIA GT World Championship and the Asian Le Mans Series. At the same time, we have built strong local IPs – including Pan Delta Super Racing Festival – forming a dual model of international introduction + local cultivation.

We also promote top motorcycle events, including serving as the China promoter for the Asian Road Racing Championship (ARRC) and collaborating with Dorna on the Asia Talent Cup to develop young Chinese riders.

Three Decades of Professional Excellence

With FIA and FIM-certified facilities and a standardized operating system, ZIC has earned numerous industry accolades. The Pan Delta Super Racing Festival welcomed over 1.1 million spectators, generating CNY160 million in media value in 2016. The Festival of Wheels IP further enriches event experience and supports the growth of Chinese drivers.

A Powerful Promotion Platform

Our professional integrated marketing communication team integrates traditional and new media, leveraging platforms such as Douyin and Tencent Sports to create a strong “online engagement + offline conversion” loop that boosts event visibility and supports partners entering the Chinese market.

A Strategic Greater Bay Area Advantage

Located next to Hong Kong and Macao, ZIC reaches the core motorsport fans of the China southern area. Supported by Zhuhai’s identity as “China Motorsports City”, ZIC connects regional resources to attract spectators and expand commercial value for events.

Partner With China’s Leading Motorsport Promoter

We welcome global championships to collaborate in shaping the next chapter of China’s motorsport industry.

For more information, please contact us:

Tel:        +86 756 3621 449

Email:  zicclub@zic.com.cn